The two carmakers have
been talking about everything, from engine and platform sharing to SUVs, sedans
and even electric cars. And the big news is that we are likely to see the first
fruits of this partnership by the end of 2020. Why it is likely to succeed is
because it isn’t merely a badge-engineering exercise. Far from it, in fact.
Unlike the all-new XUV500 or W601, which is currently being co-developed by
Mahindra and SsangYong, Ford’s version will have an all-new exterior, a new
interior and even a slightly different (and improved) chassis. “It will drive
like a Ford,” insist insiders. On the outside, only the doors, windows and
windscreen are expected to be common between the two carmakers’ SUVs.

Mahindra’s W601 is likely
to have longer wheelbase and a larger rear overhang compared to the current
XUV500. One thing that the two SUVs will share will be the touchscreen. An
automatic transmission will be part of the range as well, while traction
control, ESP and hill descent control are also expected to be present in the
tech suite. The new Ford C-SUV will be special as it will be the first SUV to
be predominantly developed by the India Product Development team at Ford.
Yes, there will be a lot
of input from APAC PD, based out of Australia – especially when it comes to
tuning the springs, dampers and steering – but the bulk of the work will happen
out of India, and that will also help Ford price the SUV competitively. There’s
no clarity on what Ford will call its new SUV, but one thing’s for sure, the
name is likely to start with the letter E, like the majority of its SUVs.